Maybach X Virgil Abloh
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Pairing Virgil Abloh’s multifaceted background with Maybach’s luxury tradition might seem unlikely—or necessary. This intriguing contrast set the stage for what followed.
Within this dynamic space of contrasts, their collaboration thrived. Abloh's design language stands out in meticulous material choices, contrasting hues, and a design approach that is both functional and aesthetically exceptional.
Reinterpreting luxury was the goal, and there was no one better than V himself. The car's exterior combines Maybach's timeless elegance with the edginess that Virgil championed. It features a streamlined form, a rugged silhouette, and a contemporary color scheme that reflects Virgil's signature approach to his conceptual design process, bringing fresh ideas to Benz's traditional silhouette. After the conceptual success, Benz announced that a total of 150 units would be made available globally.

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Mercedes-Maybach x Virgil Abloh – Project MAYBACH






