ⓘ

ABOUT

NULL SOCIETY is a creative incubator focused on nurturing and evolving the intersection of art, design, music, and knowledge. We function as a dynamic encyclopedia, continuously absorbing and reflecting the unspoken and internalized aspects of society. Our work results in evergreen, yet ever-changing, art forms that resonate with the current cultural landscape.

independent from the rat race. By that, we mean this: we are free to post what we want, when we want. Null Society isn’t news or following trends for any algorithm. This allows us to prioritize accurate information on the things that interest us, and involve primary sources on everything possible.

SERVICES

We engage in both practical design and conceptual consulting for institutions and projects, with an emphasis on creative direction. In addition to our commissioned work, we initiate our own projects and foster collaborations. We believe in open negotiation processes over fixed solutions and boundaries, standing as a pillar in a decaying world.

Our self initiated projects consists of everything we love. Navigate to 'SPECIAL PROJECTS'> to view BRANDED projects.

Strategy
Visual Identity
Art Direction
WEB DESIGN
Signage and SPATIAL
Website Design
IDEAs

‍

Contact

collaborations
INFO@nullsociety.cO‍

GENERAL
INFO@nullsociety.co‍

SOCIALS

Enter your email address below to receive news and updates

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

Apple iPod Commercial

24 Oct 25

Kyle McKenzie

‍

Too much time has passed without a rewatch of the infamous Icona Pop Apple commercial. A brand that didn’t feel like a brand. Paired with a band that wasn’t a band. But together? More real than anything else.

‍

It was before the death of iTunes, when Apple actually cared about music. And the visuals complimented every stem. Roller skates. Neon silhouettes dancing. That laugh... those notes... the visuals... the vocals... nostalgia. It doesn’t get more 2000s than this. The bass kicks in. Heavy synth, pulsating. Movements synchronized to the gravity of bouncing earbud wires. Even the earbuds felt alive—like they had somewhere to be, something to prove.

‍

I was locked in. Seven years old. Exposed to good music, good visuals.
Thank you, Apple—not just for your perfect Y2K commercials, but for those free earbuds. Still rocking them today.

‍

Enjoy a taste of nostalgia with the JS interactive iPod developed by Tanner Villarete (top of the page)

Index

No items found.